Engaging Donors in Times of Crisis: Lessons from 2020 and the Latest Trends


October 21, 2021
1 p.m. ET

Hosted By

Woodrow Rosenbaum headshot
Woodrow Rosenbaum
Chief Data Officer, GivingTuesday


Looking at lessons learned from 2020, and current and projected trends for 2021. People are highly motivated right now, and giving them the opportunity to give back in their communities is effective and important.

  1. Why engaging donors is crucial, especially in times of crisis
  2. Why creating giving moments is important
  3. Giving donors agency