0:02  
Alright, Jesse, we are we're gonna like make sure that it's going and then I'm going to make sure that people can like see us

0:19  
and that there are people who can our people.

0:24  
Yeah, and YouTube on one let's just go to that go to the channel. Dream big. We're live because zoom crashed okay yep. Okay, we can get it there. Let me just get it to my team

long and short send everyone to this and we're just going to do this session anyway I see one person watching us Don't worry folks, you were in the end they left they left so address them yeah so this is fun like this is this is what you got to do. You got to just kind of roll with it so day so far. Yeah. If you're still interested join us in our livestream bingo. Yeah, yes, do that. That's okay, awesome. Jesse, we're gonna get this spun up. We you still had like 30 minutes to stuff anyway. So hey, look at you, Anna and Isabella and all that. Okay, so let me go to the connected fundraising Slack community. We are pivoting,

2:15  
not even zooming keep us down,

2:16  
out even zoom can keep us down. Zoom goes locally, law goes down globally. Doesn't matter. Okay. There you go. Okay, folks, we're excited to have you here. Zoom webinars went down. The main presenter for giving Tuesday got sick. It doesn't matter. This is how we dream big. It's because you put in processes, you have a good team in place. You have people ready to go. And we're going to continue the event. We're going to do it. So I wasn't in the first part of the call, but here have no clue what you miss Beth, you missed, you missed the fact that we are figuring it out. That's what Yes, welcome to the call. Welcome to the call. So what happened is that we were going to do a live webinar on GoToWebinar or go on Zoom webinar. And we had 800 plus people registered for it. And then just when Jesse and I went live, Zoom globally crashed. So we're going to do it, we're going to give it a little bit before the email goes out to all the registrants. So thank you for any patients that you have in watching. And you are watching this in two, I want to thank restream for existence, because I was able to get this over in a public way on YouTube. So folks should be able to see that. And then also, I threw it at my LinkedIn live. So we're doing a special event on LinkedIn right now too. So we're gonna give it a tiny bit of time to let people acclimate for the fact that if they want to watch things, that's great. I'll do a proper introduction, Jesse. I think what we should do is, is you know, don't worry about the slides. Don't worry about the insights. Okay, so so we're going to have a conversation, you and me, write out how to shift from scarcity to abundance because that's what we're doing right now. Right?

4:28  
Many slides. The slides

4:30  
will get you the slides, folks, don't worry, we're gonna make sure that the slides go up there. But realistically, what an abundance mindset means is that you invest in your core why? And that will always guide you through and our core, why is giving folks actionable insights and being able to pivot where you need to and that's what we're doing today. That's what we're doing today. So Jesse what We'll get we'll get comfortable a little bit. I'm just confirmed with my team. But me know when that email goes out, Allison reply to everyone with that URL. Okay, so we are going to, I could see different comments, folks. And I think we'll be able to even see YouTube comments too, if not, sorry. But if you're hanging around on LinkedIn, because that's where I see things are going that's that's a rock and we're gonna rock and we're going to talk about how to shift from scarcity to abundance. And a big part of that is understanding why you exist, right? And what generosity even is in the first place. And what generosity is is Jesse stepping in, when our main presenter got sick. And my team being able to pivot and and have us join when, you know, things go down, because that's what's up. So awesome. Cool. What's that?

6:19  
This is pretty good. vamping. You're doing a great job.

6:22  
Yeah, we'll get started like formally in two minutes. How about that? I don't even want to look at my inbox. Because it's gonna it's gonna it's gonna be bomber town. So I'm gonna,

6:34  
Tim, while we use let's use this. I'm gonna see if I can share the slides though. Because it's mostly in like these pretty graphs. They're so pretty.

6:40  
Go ahead and share the slides. Sharing the slides. I think there's a share a share thing.

6:45  
There you are working. Can you see stuff?

6:49  
I have to turn it on. But hey, who could fly? Who could see slides. Hey, Isabella, from Stockholm. You know what? Let's do that. I always start my my discussions off, especially given that given Tuesdays a global thing. If you can comment, and you want to make me and Jesse feel like we're not alone. comment and tell us where you are joining us from on this livestream.

7:21  
Comments. It is an act of generosity. And we appreciate your generosity.

7:26  
Yeah, so Isabella did Beth. That was like, What am I missing? Not not much for the first five minutes, but yeah, I would love that. We just clear out my notifications. Okay, we're gonna rock this. Okay, so we do have the presentation. Hello, from Oh, my goodness, Natasha, you are joining us on the YouTube side. So that is wild. You know what Jessie? It works. It works. It's magic. It's internet magic that we did. So you know what, we're gonna start the presentation formally. Let's do it. Let's do it. Folks, I want to welcome you to a adapted version of Dream Big Day three, we'll probably come back. Maybe we'll ask the Giving Tuesday team to join us at generosity exchanger, we'll do a revert, you know, reopen this session, we'll figure that out. But what we're going to do today is a pivoted version of day three of dream big. So day one, we talked with Rachel Muir, on what's going on? How can I actually create generosity moments, which is when you're zeroing in and making something beautiful for someone to remember for a long time. Then yesterday, we heard from Teen Gleason Foundation, and they actually gotten to the sausage making of creating generosity moments. So what we want to do is do what zoom cannot do right now and reach globally. And so what we're going to do is actually zoom out with Jesse from giving Tuesday, and talk about what's happening across the world when it comes to even generosity itself. What are the different moments? And how can your organization pivot? From a scarcity mindset into an abundance mindset? And what does the giving ecosystem look like now? So that's what we're going to talk about in this very special edition of dream big life dream big live publicly.

9:39  
Collector's Edition, maybe

9:40  
Collector's Edition. This is folks meant it. This is an NF t that you're going to want. So Jesse before we get started formally, thank you for for rolling with it, by the way, in a big way, in many ways today. For the folks who are joining us Tell us, tell us who you are. And then we'll we'll kind of get into it.

10:06  
All right, so sorry for the small, small gap. Yeah, my name is Jesse Barnes. I'm responsible for technology and knowledge management at Giving Tuesday. And, you know, also, I'm the CEO of another organization that works on data infrastructure, the nonprofit sector, called Asha. But we don't we could ignore that for now. I'm here to replace one of our many, many things that went wrong today, right. And we're here to replace the chief data officer, which are Rosenbaum who has fallen ill from COVID. So so many layers of pivoting. And hopefully, I'm more handsome than him. But I'm certainly certainly a poor substitute when it comes to talking. But that's okay, we'll, we'll do our best

10:47  
you are going to be great.

10:50  
I think so I think so. So like, I have any slides, we're gonna, we're gonna skip through them, because they're because you don't have all the time in the world anymore. But one thing I just want to tell you about is like, first of all, what is giving Tuesday? And why are they why are we here, talking about this stuff. And I'm sure you're all very familiar with GivingTuesday. The concepts the day of is what we refer to it as that, that comes around every year. But it this is a somewhat less familiar to people that there is a global organization that exists to promote that events globally, to enable a whole bunch of different programs and organizations all around the world and taking advantage of that. But in more importantly, focusing on increasing generosity and enabling an increase in generosity globally. On top of that, we do a bunch of stuff with data, we have a we've actually recently launched a $26 million campaign to expand our data commons work. And it's it's it's really cool. It's it's a it's a rare gem, I think inside the inside the nonprofit sector in general. But also when it comes to comes to data, it's it's exceptional. And what we do is that we collect from a whole bunch of different data providers and collaborators and people in our network, we collect information and data about donation transactions, as well as a whole host of other things like volunteering, surveying, all that kind of stuff we mentioned together, which is a technical term that you can all use, and we clean it, and then we try to use it to understand what's going on what were the insights about generosity, getting behaviors, volunteering, all those types of things on a on a sectoral scale. And, well, the thing I'm going to point out right now is like there's a distinction that we're drawing between giving and fundraising. And that getting is this is much more expansive thing that we're interested in, because it can take many different forms. And it requires different kinds of data to in order to measure it. But that's what we're really focused on is how do we get A a complete or more complete, global and accurate picture of of what's happening in the world of generosity in the world of giving, outside of what we call sort of like traditional, or the normative fundraising world. And that's where we have a bunch of that's why I want to share with you and that's, that's, I think that the main takeaway from this whole presentation is, a lot of the stories that we're hearing, are about fundraising, and they tell a very specific narrative. And we actually have a lot of data that tells us something else, that the questions much of those assumptions. So that's what we're gonna look at. Number one. So these are this is a two part one, but one that fundraising is in decline is a really normal thing that we hear about, it's sort of a, it's been like that for a few years, actually, even before the before the pandemic, that and also that that, you know, monetary giving is the primary way that that people express their generosity. And well, the truth is, that's not true, either of those things. So for one thing, we have a whole bunch of data that looks like looks at forms of giving, and were discovered is that not only is it not money, that's the most common thing, it's actually that giving only one way is really, really rare, and that people actually give things and give their time and volunteer a lot more than, than they just give money. And a lot of them do give in multiple ways. And so that's a really important thing to focus on that like, yeah, that way we understand giving the we understand the assets and the resources that people mobilize helped the causes they care about, it looks really different. And especially in different areas. So dig into one items. So this is really fascinating because it actually changes across different cause areas right like like, we've gotten pulled out all this information about non monetary giving, and we can see that how people rank and how much donors give changes depending on the type and depending on the cause area. And so as you as you do that shift into an abundance mindset, part of that is thinking about what your cause area is, and thinking about the sector focuses that you belong to and how With the different styles of givers, if you want can be reached in different ways. And that will matter for your different organizations that you work with, or even be just just because there is in general that you're you're working on.

15:13  
So, another part of this is getting time. So this is volunteering. And like one one part of this is, this is really interesting, because for the first time ever, we actually have fairly substantial datasets or datasets, I should say, on volunteering in general. And this hasn't really been part of our core data in the sector, much less forgiving Tuesday for a while. But now we're starting to get fairly good looks at what it looks looks at volunteering behavior looks like. And so this this graph is showing us the percentage of volunteer signups compared to 2019. There's a narrative out there as well that that, you know, things are picking up and started things, things dropped off because of the pandemic. And what we saw is actually really, that's true, you can see that big dip right at the beginning. But then it's starting to pick right back up again, that things are resuming and they're actually the the growth is trending back towards the pre pandemic levels. And so there's there's there isn't some some massive decline that's that's systemic is actually that that things are going back to the way that they used to be. And again, I'm more excited about the fact that we're actually able to start showing these types of things because we've suspected them for a while and and found some sort of like, indicative information. But here it is in front of us that we're actually actually starting to see it taking place in the data.

16:28  
And Jesse on this one, in particular, because I find this fascinating, I always focus on kind of that time, talent and treasure, right is, is that what, that's what I've long heard, I remember, the head of schools at Sacred Heart where I used to work, he would talk about that, where it's like, our community has time, talent, and treasure, where's this volunteer data that you're actually getting? Because I think I have a feeling if I remember correctly, but tell the folks about this, because it's not insignificant in terms of the data itself.

17:01  
Yeah, and so this is partially where my limitations because I worry about the infrastructure and less about the actual contents of the data. But a lot of this is coming from volunteer matching platforms of entremet, specifically, our partner there, and it's expanding, and we're working on working groups to get even more of it as we go. It's substantial. It is it is about looking at the the opportunities that are available, the people that are available to do that volunteering and, and the signup that happens, we have actually quite a robust dataset. This isn't just surveys, for example. And that's,

17:33  
that's the important point I love finding out about this is there's so much data out there that you end up seeing, and then you dig into it. And it's a survey from like, 200 people, 300 people, and that's not something to ignore, per se, depending on the context. But the reality is, is that we want to look at actions when it comes to generosity, not just intentions. We talked about this, especially in Rachel section session, is that donors lie, a lie. And they say, Oh, I don't remember this. I don't remember that. That's the whole point of giving moments, generosity, moments is that people remember the high or a low of an experience and how it ended. Right, that's Daniel candidates peak and rule. And so when it comes to these types of things, it's actually best to look at what they did, not what they said. And so keep going. Sorry, I just want to kind of know,

18:30  
I think it's, I think it's a really great point. Because yeah, the way that people understand volunteering is already a questionable like, you've been going and helping out cuz you pass somebody on the street. That's a form of volunteering, it's not representativeness data, but it shows that like, there's, there's, there's sort of a, there's a wide gap in, in what we think of as getting in general that even volunteering a seemingly simple concept can get conflated with, you know, formal registration and becoming volunteer with a capital V rather than quickly signing up to help a local food bank, one afternoon kind of thing, those those, those count, those are real forms of giving, and they make a real difference.

19:06  
And just to kind of remind because I know our met, our email to the larger group is actually about to drop. So Jesse, we might actually see a nice influx of people if we start seeing that number pop up. So if that happens, I might have us pause and kind of catch up, just like how Beth was like, what what's going on here. Like, I want to do the same thing for folks if they start doing that, but let's keep going. If the number jumps up significantly, because folks are getting the email. We still have a lot of great time for conversation. Yeah.

19:40  
interrupt me, Tim. Oh, I love being interrupted, you

19:44  
know, keep going.

19:48  
All right. So yeah, the next type that I want to talk about is advocacy. And again, this one's this one's actually really tricky because um, you know, how you define advocacy is again, just in 10 Things volunteering, this is hard to argue about. But this one is even more so than talking about giving items participating in advocacy is something that's really mediated by the cause areas that that, that you're talking about. Because it's a personal involves somebody caring passionate about a cause, wanting to make significant change in it. But, um, you know, there's 35% of the people that are that are present in our in our datasets actually engaged in some form of advocacy, which is really, it's hard, certainly that I would have thought, but it's it's significant. And so this stuff this does come from from surveying data, and we declare a whole bunch of different kinds of surveys regularly throughout North America and looking into other places soon as well. Again, it's it's more substantively because it's ongoing, regular surveys of fairly large, large numbers. So these things are representative. Again, they're their survey data, though. Yeah, I think, again, it's just notable that there's, there's this many people, we have these numbers of people who are who are participating more than once being being fairly significant. And then the other part is just these causes. And again, this is more for your curiosity. Because one thing

21:13  
during the deck, don't worry, don't worry, we'll be sharing the deck.

21:17  
One thing to note is like when you look at these cars, areas, this is obviously going to be affected by the people who actually who actually respond. And one thing that's really interesting is just the like the forms of advocacy, that, that we're able to measure, a lot of that will tend to be online, that reduces the barriers for somebody to participate. And so a lot of the cause areas actually trend towards younger demographics and the types of causes that they care about. But I'll just say that, that engaging with those demographics and engaging those cause areas, again, that there's there's a different strategies that will work in different places and different approaches, not even that will work but that are necessary, I would say, if you're trying to work in those spaces, and this, this, this data can help us understand those things, and see the opportunities that we wouldn't normally see if we were looking at it from a, you know, sort of like flat, sectoral lens.

22:03  
When I think it's interesting, as you're kind of shifting into the assumption slide, and, and I have a feeling we might be joined by some new folks soon. So so, you know, on the advocacy piece in particular, I think it also helps coincide with some of the other data that for instance, we saw coming out of giving you a sage, most recent report on people wanting to pay more attention to social justice causes equitable, you know, access for different types of underrepresented communities. It's not like, these things haven't been around by any means. But it's more the fact that there's a lot easier access for people to show, hey, I care about this. And and that's where I think there's a nice correlation between this type of data that somebody you know, when you saw even some some kind of snotty think pieces about slacktivism and stuff like that, and, and kind of my off the cuff thought there is that even something like putting a survey interest down, for I care about this, like I'm submitting a petition or something like that, that starts the conversation, right, begins to involve you into these larger discussions.

23:25  
So yeah, if you understand these things, is only discrete actions. And it's a really limited lens. But those are those are just like those are those are ripples that we see that are that are indicative of other activities, and wait, we're starting to get the data and starting to have the ability to measure them. And that's what's changing, not the behaviors. It's not that suddenly, people care about stuff. That's not a thing, right? If people were scared about things, but our ability to understand and measure them is changing. And and it's yeah, it's changing how we understand against some of those assumptions and dominant narratives that have been in the in this space for a long time, that that they they're now necessarily not not as real as we thought they were.

24:03  
So as you shift into the assumption, before you do that, I'll just kind of re welcome everyone read kind of explain what's happening here. You might have signed up for a webinar that was going to be done on Zoom webinars, that platforms having a bad day. And so what we are doing is doing a special live stream to make sure that the conversation still occurs today for people to benefit from the resources will be supplied. As well as all the other recordings from this week. And we'll talk to the given Tuesday folks to maybe have them back for another kind of recap session. You know, maybe a fireside chat with Woodrow or something like that. But Jesse, we're really thankful for you to join us. Keep going with some of the insights that you folks have had.

24:49  
Cool, still excited to be here. And we can

24:53  
if you're in the chat, we could see it. So you know, pop it in there.

24:58  
Let us know you're there. So, we've been talking about one assumption before that like giving is only monetary and that people tend to only prefer to give only in one way which which we are seeing is not true in the data that we have. But then here's my other one. This one is probably my favorite that people generally give only to nonprofits. If that were that that's, that's the majority of giving that say that like registered organizations, they make up the bulk of the sector. And that's where fundraising happens. And that's where getting happens. And when we look at only that, again, that distinction between funders and giving is important when we look at only fundraising, that's true. But that's because we're looking at a fairly specific form of giving that is dependent, to some degree on or to a large degree, on the formality of those institutions. But the reality is that once we get outside of that, and start looking at our expanses of data, we actually see that that getting a fight of those those formal structures giving to the non registered 501 C three type organizations is more much more common than giving nonprofits. And I'm talking really, really more common as in as in we might be focusing on the wrong thing. So like 65 percentage of is one thing, but even this number, only two and a half percent of people who gave only gave money to nonprofits, that's what you'd want to settle on that that's, that's pretty stuck. I would say that that again, indeed, the the majority of like the giving economy, not just the nonprofit sector itself, is components of these informal and unstructured organizations. And a lot of people are supporting them in that for a lot of the the instances of giving actually happened. And that's not just in the states, like that's where that graph was going. That's, that's globally. So we haven't we again, we have GivingTuesday, we have lots of data from a bunch of different countries, it's varies by depth and breadth, depending on the country and the sort of the specific players and infrastructure that's there for us to be able to get this stuff. But in countries where we do have robust data, we're able to see that that most of the most of the money goes to non registered entities to to things that are that are would be considered informal. And even more importantly, this is especially important in the non western contexts that is more true in non western countries. So as we think about International Settlement and getting other countries and what we're talking about, like, yeah, focusing on institutional fundraising and institutional major donors, that give to that traditional nonprofit sector is isn't really helping in the way we want it to, and might be a bad idea. All right. So this is this, this data comes straight from the transactional information that we get from many, many from providers, and from the from the FTP project and things like that. And one crowd participant. Yes, that's right. Absolutely, absolutely. We can't thank me on one enough, and it's another form of of them supporting the sector in addition to conversations like this, but But yeah, it's, it's really fascinating. What we're seeing to interpret this is that donors are going down with a number, the number of donors is going down. So but at the same time, the amount of money that we're raising as a sector in nonprofit fundraising, specifically not giving, but as donors as those donors go down, the dollars are going up. And that what that means is that the nonprofit sector in its efforts to do fundraising is focusing more and more on a much smaller number of much larger donors. That's a little bit scary. Because you know, what we're doing is we're putting putting a lot more more of our eggs in one basket and fewer and fewer baskets, let's say, more and more eggs and fewer baskets. And as that happens, like retention will start to drop, especially around the smaller donors and recruiting a lot more risk for long term failure because there's this rebuilding precarious situation where any small change to the behavior of those that smaller population of donors is going to have an hugely outsized effect. And on top of that, what we're going to start doing is disincentivizing, the amount of giving that we're getting from as we saw the sources where it's actually much more robust and happens a lot more so the smaller groups, the smaller donors and those non monetary forms of giving. And Tim, actually, maybe you want to jump in. Yeah, this is a juicy

29:18  
juicy area. One, I would say this is where the reason we focus so much on individual generosity moments with people is because of this, ultimately, because the implication is that if you do not address things like small dollar donor acquisition and retention, then one if everything eventually is going to come down to rich people just given to nonprofits that they like, one, I think that's terrible. But even if we go down that path, and that is the sector that we ultimately because we get to decide our future folks. So Let's say that's the future we decide on, well, they gotta come in somewhere. So, start with good generosity moments now I prefer the much more optimistic path forward, which is that we reverse that trend. And that the number of donors continues to go up because the experience is pleasurable. And that people are happy. Because they give, and they want to be part of the community that your organization is building. And a really big way to unlock that is generosity moments. But these folks start somewhere. This is the, this is not Oprah, or Jeff Bezos, or, or whoever, MacKenzie Scott coming in and sprinkling money on your nonprofit, out of nowhere. It's just it's not going to happen. If it does great, you're an outlier. The reality is, is that it's going to come through the grind of small dollar donor individual acquisition and growth within that middle donor bucket of hey, you've given me $1,000 over the lifetime of our relationship and love in the past few years together, you are great. Do you want to do you want to be part of us the larger story that we're trying to build. And that's how you level up. Everybody. Jesse ignores the middle part. We talk so much about that small dollar acquisition, and the major donor stuff, but it's actually the middle, the boring middle, that we don't talk enough about. But yes, I do have a lot to say on this topic. And thank you, folks for for joining us on today's special livestream edition. Dream big. Zoom screwed up.

31:49  
Yeah, I think about the focus on larger donors as being like lottery thinking, right? Like, if your strategy is to win the lottery, you're like, is that a good strategy? I don't think so. I don't think so. Again, if that's a fairly hyperbolic way to think of it, but but still, that it's that it's it comes with it with, with significant trade offs and risks, and that's something that we need to be very aware of. And I think the other thing to point out that isn't getting a slide but but something that we're very aware of is that our smaller nonprofit organizations in this are actually dropping out of the data, the fundraising data itself, they're reporting less and less. And that's, that's a really big problem, too, because we don't actually know what their what they look like. And that's just a sign of like, you know, attrition on using the different kinds of tools and also some of them differently disappearing. But we Yeah, where it's creating, again, more risks to the to the structure of the sector, let's say,

32:39  
and I can say internally and hit the numbers are popping up, Jesse, I think we're going to have I think the email finally hit the inbox. So we might need to do an extremely tight, maybe extended version of of recapping, I think if we live in this slide for people who are joining us in a way that this that's going to be fruitful. So again, if you are just joining us, you might have gotten an email saying that the Zoom platform turns out zoom all across the board wasn't even just webinars, there was a bunch of stuff. In Amazon, it's just it's it's a bad internet, folks. But it's a good day for like, Tim and Jesse. So we're joined by by Jesse Giving Tuesday, we're going to be doing a special combos, we've been doing a special conversation on some of the insights that they've had from yet that email totally just hit. So the the, if you're just joining us, we're talking data. And we're talking how to shift from a scarcity mindset to an abundance mindset. And so if you've been sticking with us the entire time, we've gone through a bunch of different stuff. If you're just joining us, you're hitting at a perfect time to have that conversation. Because ultimately, what we're seeing live lot a lot of large dollar donors are starting to drive the conversation. And that is not a good thing when he gets down to it. So Jesse, kind of let's let's take it from there, you know, let's almost not start fresh in a way but but it for folks who are just joining us, what do you want to say to them?

34:15  
Yeah, let's let me let me do my recap of the hot takes kind of thing. So at the outset of this? Yeah, exactly. At the outset of all of this, I made the distinction that we make it Giving Tuesday with all the data we collect, and all the research that we do, that giving is actually not in decline, because we need to differentiate between the concept of giving and fundraising, fundraising being the thing that the nonprofit sector does, where it goes after donors and institutional donors, and we're giving was a much broader concept that involves money, but also involves other forms of giving, like volunteering, like time like getting items, frankly, and donating donating items. And that actually, there's a lot of different forms of that and it's not a decline, the opposite. It's it's growing and there's a there's a there's a lot of opportunity out there that the nonprofit sector and we in general are kind of ignoring. And any kind of fundraising declines not giving the clients that we see they're not really do any kind of dropping like pro giving sentiments, they're actually actually people love giving, they love to give a lot nursery, that's going to be one of my next slide. So I'll just show you, like people who are excited to give is that they don't give only to nonprofits. They give too many organizations that even are informal and to individuals and people that they want to help. And then also stay on the slide, that there are many, many opportunities to for organizations and for fundraisers to diversify, where they're targeting to increase the both the money that they received, but also to increase the participation of their different stakeholders in the work of the of the organizations. So that should include grassroots style givers, like Tim was saying it needs to include the middle. But it also needs to include other giving types and be adapted, adopting those giving types in those strategies to the different cause areas that are going to make the most sense to them. We're getting items matters more for certain kinds of cause areas. So it's kind of like, again, this sounds really obvious, but like, you need to mobilize people along the lines where they're actually where you're actually going to judge them for who they are. And if you're different audiences will respond to different things. And I think the only other thing I'd say is like, again, we have lots of data, stuff, this stuff is not opinions anymore, where this that's what this whole our lookback report that we recently launched with all this data from groups like me on one and others. This is this is painting a fairly inescapable picture for us of what giving actually looks like, which is very exciting. There's more insights to come kind of thing. Yeah.

36:45  
Good. It's good. I mean, ultimately, if we, if we as a sector define generosity solely as financial, then people are going to find other ways to show their generosity. And it's not going to be to your nonprofit kind of rule number one is you focus on people not their money. That's that that's, that's where you start. And the way that you do that is, is you can unlock things through the experience that people have, just to kind of show that that we're still here, and we're still alive. Can I get some comments in the chat? Just to make sure that that's working? What are you folks, what are you worried about when it comes to kind of how to shift out of a scarcity mindset toward an abundance mindset? Because we'd love to kind of hear, you're just I mean, we'll share the slides, Jesse, get into a conversation, because we're hitting the hour point that people probably set aside for us. No, how about I if you don't mind, I'm going to turn those off. And you and I are just going to chat for a little bit. We're going to extend over, we're going to share the slides. But we'd love to hear if anybody is in the chat right now. We're having a chat with Jesse from giving Tuesday, on how to shift from a scarcity mindset to an abundance mindset. And the first step is by focusing on people and that they're people, they're not ATMs. Because they hate it. You do it that way. Only your money. Yeah. What some of the other interesting, maybe folks just because I don't want to, you know, I want to make sure that we have folks who join us and get something out of this. That's useful, we'll stay on a little bit past, we're going to have a conversation with the Giving Tuesday team on how to make this up. as well. We really appreciate those of you who've been with us for the past 40 minutes, or even just the past four minutes. And and understand that, you know, zoom and tech can sometimes get in the way of making connections. So we're really appreciative of your, your time for for staying here. Jesse, what do you what do you think that? What do you think the future holds? What is the next few because we're hearing the R word recession, things like that. What can people do to kind of think about the future and what that might hold on that even the next, you know, 18 months or something like

39:24  
yeah, let's not let's not repeat the same, the same pattern. And the pattern is that during times of crises when you focus on large donors, and we focus on large donors and institutional fundraising, and it's going to create, like we were talking about before the big the big population joined us. It's going to create a lot of unsustainability and sector, it's going to create conditions that we don't like it's gonna create a lot of precarity for the institutions that rely or the organizations that rely on that kind of fundraising. And what we want to be focusing on is resilience, especially as we're gonna if we're gonna go into a recession And, again that like, like, I'll repeat some of the numbers from before that that the vast majority of people don't give only money. And they don't only give in one way. And they certainly don't only give to nonprofits. So more people give vitamins than they do give money. More people give at least money and another way than any single single use single giving type. And only was the number two and a half percent of people give to a structured 501 C three type nonprofit. And that's true in the States, but even more true in non western contexts. And so yeah, that's, that's, I think the smart future that we want is that people are thinking about engaging with people in a whole variety of different ways, not just to beg them for cash, but to see how they can be engaged in the mission. And that will also create cash for them. But it changes the way we want to engage them.

40:53  
I think that's well said, I think that's well said, I also have been told that you have to like sign in for comments stuff, so I'm not gonna sweat that. So Jesse, I think what we'll do is, it's that two o'clock Eastern time, and I know that my team has communicated with everybody, what's fun is that this whole conversation will actually rerender into something that people can watch on demand today, right. So if you missed things in the recording, we're gonna get everything kind of collected up for people, but this actually is going to be live probably sooner than everything else that we've done. So Jesse, kind of any any final thoughts for people? Before we sign off for today,

41:43  
I'm mostly just thanking you for for those of you who made it through this through this gauntlet of different platforms and things going wrong. And, you know, we were excited to get the chance to do it. And looking forward to having more chances. Hopefully, to share some more of this, these this information. We have a really cool report that this is all derived from all this information is in there, the the lookback report that again tunes Tim's helped on it as well, that a lot of people have have contributed to and it's he's well read it. And there's a lot of more insights where those came from, I guess is the point,

42:14  
we will absolutely share that I'm even getting folks who are excited for the slides, in our Slack community for connected fundraisers, they were able to join in and actually follow along. So that's a benefit, folks, if you join the slack, you know, quicker than anybody, probably even my own team. In some ways, what the hell, I was actually thinking about shifting to a live stream. So joining our Slack community has benefits. So Jesse, I want to thank you again, for joining us, folks, we're gonna we're gonna talk to the Giving Tuesday team about making sure that we have another conversation, maybe, you know, we'll we'll look to something like dream big or have you folks back later in the year. So maybe we can get a little bit more data. Actually, I think that might be a good idea. And, and I know that that report, if you folks haven't seen it. One other final tidbit from the report for you fundraisers out there about I believe 40% of people respondents indicated that they were making their gifts, not because of a specific appeal, that they were doing it based off if I'm remembering that part, right, Jesse? And maybe that's one of those specific tidbits that you're like, yeah, man, is people were responding to just wanting to give, but not necessarily that they got something in the mail or even an email. It's because they had a connection to the organization and said, Oh, right, you know, what I remember Team Gleason, you know, I just saw them on that webinar of neon. I've been planning to give them so I'm gonna go and give to them. But that's it happens more often than not, not the majority of time according the data. But it happens a lot, that if you make it easy to give an open up that community where people feel welcome to give, they're going to do it. And they're going to do it in multiple ways. Volunteering, advocacy, and financially. Jesse, I think that will conclude us for today's wacky, absolutely wacky adventure with you. It was a fun adventure. Thank you for rolling with the punches. And thank you to everybody who watched today, we're going to make sure to get all these great resources up to you. And I had like a big announcement about generosity exchange two that we're going to be doing. So guess what, I know that platform is going to be good. We're not relying on Zoom for that. So look out for generosity, exchange news, massive stuff, dozens of speakers to awesome days, 19th and 20th. And it's going to be great. So you're going to get a lot more of have insights like this at that event. So be on the lookout for that early in August. We're going live that soon. Jesse sinesses sign us off for today. Give us the final word

45:00  
To get everyone again good luck and and yes abundance is the right word

45:05  
abundance All right okay thanks thanks folks we did it

Transcribed by https://otter.ai