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Rethinking Resilience: Insights from the Giving Ecosystem


August 30, 2023
1-2 p.m. ET

Hosted By

Woodrow Rosenbaum headshot
Woodrow Rosenbaum
Chief Data Officer of GivingTuesday


60 Minutes





Everyone in the fundraising sector has heard the news that financial giving is down. But research from GivingTuesday shows a much brighter truth: Generosity, in all its forms, remains strong and resilient across the giving ecosystem. What do these seemingly contrasting trends mean for nonprofits and how can they set themselves up for success in the rest of 2023 and beyond?

Watch this webinar to find out! Woodrow Rosenbaum, Chief Data Officer of GivingTuesday, shares data trends and strategic recommendations from GivingTuesday’s 2022 Lookback Report, Rethinking Resilience. A few key questions you’ll explore include:

  • How many people give and what methods of giving are most popular?
  • Are older generations more generous, or are younger generations taking the lead on generosity?
  • What can nonprofits do to try and reverse recent fundraising trends?

With a robust variety of data and analysis from the GivingTuesday Data Commons, this webinar explores differences in giving trends around the world and provides new ideas and observations to help guide nonprofit strategies. Critically, you’ll take a close look at all types of giving (time, money, items, and voice) and giving contexts (giving to community groups, non-family individuals, and nonprofits) to help organizations across the giving ecosystem better understand how to overcome current challenges and obstacles.

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