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Peer-to-Peer Fundraising Toolkit

P2P email and social media templates plus a campaign planning worksheet
March 17, 2025
The cover of Neon One's Peer-to-Peer Fundraising Toolkit

Download the Toolkit

The great thing about peer-to-peer fundraisers is how they put your supporters at the center of the campaign, tapping their own networks and personal connections to advocate for your mission and raise funds on your behalf. When a P2P campaign clicks, it’s truly a sight to behold.

The not-so-great thing about peer-to-peer is how they put your supporters—people who have a lot of enthusiasm but (probably) not a lot of fundraising know-how—at the center of the campaign. That’s why when a P2P fundraiser does not click, you might feel the urge to just look away.

That’s why we’ve created this peer-to-peer fundraising toolkit: So that P2P participants of any experience level can have the basic resources to create an engaging fundraising campaign.

The toolkit includes:

  • P2P Campaign Planning Worksheet
  • Peer-to-Peer Participant Email Templates
  • Peer-to-Peer Participant Social Media Templates

With this toolkit in hand, your fundraisers will be set up for success. And that’s the great thing about peer-to-peer fundraising, right? When your participants succeed, you succeed, too.