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Improving donor retention is the most efficient, cost-effective way to build a sustainable fundraising program. The industry’s historically low retention rates mean there is a huge opportunity for charities to welcome, engage, and continuously steward their supporters. But what goes into a retention strategy? And where do you start?
Download this guide to discover:
- Five steps to take before creating a retention strategy
- A 12-month timeline you can use to guide your communications with your donors
- Examples of different donor communications
- Data-backed insights that will help you build your retention strategy
This is a must-read resource for any fundraiser who wants to keep their donors engaged all year. Get your copy today and start building your own donor retention plan!
