Fundraising Campaigns That
Connect With Your Community
Tired of scrambling to launch new initiatives? You need tools that make it easier! Neon One’s features simplify the process of creating, running, reporting, and following up on your fundraising campaigns.
Launch Campaigns Faster Than Ever
Build a brand-new campaign from scratch or clone past campaigns—either way, our tools make the process simple. Set your campaign’s goals, build donation forms, and set up dynamic lists for outreach. It’s easy to apply custom logos, colors, and layouts across your campaigns.
Inspire Donors to Stay Engaged
Looking for ways to get your community excited about your fundraising campaign? Our customizable forms, embeddable goal meters, peer-to-peer fundraising tools, and dynamic email lists will make even the biggest campaign feel personal and special.
Create Campaigns That Work Together
Take the complexity out of your reporting! Set up parent and child campaigns, create connected dashboards to track your progress, and capture how your campaigns influence each other.
With Neon CRM, You Can …
Simplify Campaign Management
Manage every campaign from one platform—saving time, reducing errors, and keeping your team aligned.
Build Tailored Donation Forms
Create unlimited, branded donation pages that match each appeal and drive higher conversion rates.
Automate Communication
Send personalized emails and acknowledgments automatically, keeping supporters engaged in your campaign without extra effort from staff.
See Results Instantly
Track campaign performance with real-time dashboards built into your CRM that highlight trends and reveal new opportunities.
Personalize Donor Outreach
Segment supporters by giving history or engagement to deliver messages that truly resonate.
Centralize Information
Collect every gift, message, note, and interaction in the same record for complete, connected relationship management.
Build Relationships
Understand your donors! Individual timelines and generosity indicators give you insight into every supporter’s history with your nonprofit.
Empower Peer Fundraisers
Enable staff and volunteers to launch personal fundraising pages that amplify your reach and impact.
Tailor Asks to Each Donor
Machine learning on donation forms adjusts suggested amounts per donor, so one form can speak to your whole list.
TAKE A SELF-GUIDED TOUR
See How Neon CRM Fundraising Campaigns Work
Explore how Neon One supports small and midsize teams with powerful, easy-to-use fundraising tools. Take a self-guided tour and see how campaign automation can help your staff get more done—with less.
Over 7,000 Organizations are Raising More with Neon One
“After opening Outlook and Microsoft Teams, Neon is the next thing that I’m opening on a daily basis. It’s a core piece of all the activities I’m doing.”
Eric Guzman, Together for Youth
“I like being able to start with a campaign that’s really broad and immediately hyperlink over to exactly what was in the campaign, if there was a related event, and ticket sales and continue to drill down. It allows you to truly see when donations were made.”
Kristi Cook, Team Gleason
“Neon CRM has helped to simplify, automate, and make things easier. When somebody’s payment fails, for example, they get an email and click the link, and easily set up their next payment –and usually increase their giving a little bit.”
Skylin Baestlein, IPH
Pricing That Helps You Grow, and a Platform That Grows With You
With Neon CRM, you get unlimited records, and our revenue-based pricing means you only pay more as you raise more. As you grow, your CRM grows with you. Add modules for events, memberships, and volunteers to manage everything in one spot.
Build Campaigns That Build Relationships
With Neon CRM, your campaigns become more than fundraisers—they become moments of connection. Engage supporters personally, measure results clearly, and nurture a community that lasts.
Fundraising Campaigns FAQS
Yes. Donors can set up a recurring gift on any donation form at whatever frequency you offer, and manage their own plan through a self-service portal rather than having emailing your team. To help reduce churn, failed payments trigger a retry and a recovery workflow instead of a silent lapse. For recurring donors who encounter temporary financial hardships, they can choose to simply “pause” their gift instead of having to stop it entirely and then later restart it again.
Can Neon CRM support multiple campaigns and funds?
Yes, and this is where restricted-gift accuracy comes from. Neon CRM keeps campaigns (the fundraising effort), funds (where the money is restricted), and appeals as separate dimensions. One gift can roll into a campaign for your fundraising team to report on and a restricted fund for your finance department to monitor at the same time, with two reports available independently of one another.