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The Year-End Fundraising Playbook For Maximizing Donations The Last 3 Days Of The Year


December 19, 2023
1-2 p.m. ET

Hosted By

Candace Cody headshot
Candace Cody
Director of Events at Community Boost


60 Minutes





You may have heard that 1/3 of all donations are made during the final month of the year. But did you know that 10% of all donations happen during the last three days of the year?!

The last 3 days of the year can make or break your year-end fundraising success, so you need to have the best plan in place to help you exceed your fundraising goals and set yourself up for the best 2024 possible.

In this session—led by Candace Cody, Director of Events at Community Boost—you’ll discover the proven playbook for boosting your year-end fundraising results in the last three days of the year!

We’ll dive into the proven strategies distilled from over 1,000 nonprofits’ year-end campaigns.

During this webinar, you’ll learn about:

  • The year-end fundraising framework, and strategy shifts during the final week of the year
  • Crafting compelling stories and messages that are designed to drive the most engagement during year-end
  • Examples from omni-channel year-end campaigns with practical, implementable takeaways
  • And so much more!

You’ll finish this session with a play-by-play breakdown of the precise tactics and techniques that have consistently driven optimal results during these crucial three days.

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