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When Donors Ghost: How to Stop Disappearing Supporters

With Tim Sarrantonio

October 7, 2025
1 p.m. ET
Online

59 Minutes

Speakers

Tim Sarrantonio headshot
Tim Sarrantonio
Director of Community Engagement, Neon One

Additional Information

Slide Deck

 

Donor retention can feel like a haunted house—new supporters appear with excitement, only to vanish without a trace. In this Halloween-themed workshop, we’ll explore the most common reasons donors “ghost” organizations and how technology can help you re-engage them before they disappear for good.

Takeaways:

  • Learn how to identify early warning signs that a donor is about to lapse.
  • Discover simple tech-driven strategies to keep first-time donors engaged.
  • Build retention habits that turn fleeting gifts into lasting support.


You’ll leave with practical, data-informed tools to strengthen relationships and ensure your donors stick around long after the season of ghosts has passed.

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