NEON CRM
Create Beautiful Emails That Inspire Your Supporters
Build branded email messages with drag-and-drop tools and segment your audience in real time to personalize every send. With Neon CRM’s email builder, creating and sending impactful emails is fast, intuitive, and data-driven.
Turn Great Ideas Into Engaging Emails
Transform your next appeal, announcement, or newsletter into a polished, professional email in minutes. With drag-and-drop tools, customizable templates, and built-in previews, you can design confidently—no design degree or HTML skills needed.
Reach the Right Audience Every Time
Send smarter, more personal messages with dynamic audiences that update automatically from your CRM data. Segment supporters by giving level, engagement, or event participation, so every email reaches the people who are most likely to care, click, and take action.
From Appeal to Thank-You, All in One Place
Neon CRM unites every part of your communication workflow—from crafting your message to tracking results. As you build, deploy, and track your email campaigns, engagement data will link directly to your donor records.
With Neon CRM, You Can …
Design With Ease
Build beautiful, branded emails using drag-and-drop tools—no coding or design experience needed.
Reach Your Target Audience
Create dynamic audiences using real-time CRM data to send messages that truly resonate.
Segment Smarter
Target donors by type, giving history, or membership status to increase engagement with your messages.
Automate Every Touchpoint
Trigger personalized emails based on donor actions to forge deeper connections.
Make It Personal
Use custom fields and dynamic content blocks to address supporters by name and speak directly to their interests.
Track What Matters
Monitor open rates, clicks, and unsubscribes in real time with built-in dashboards to measure engagement.
Learn and Improve
Run built-in, one-click reports your email sends to uncover insights and refine your next campaign for better results.
Keep It All Connected
Design, send, and track all your messages (including texts!) within Neon CRM—no extra tools required.
Save Time, Stay Consistent
Re-use templates and layouts to keep your communications fast, professional, and on brand.
TAKE A SELF-GUIDED TOUR
See How Neon CRM’s Email Builder Works
Explore Neon CRM’s email features in a self-guided product tour. You’ll see how easy it is to design personalized, branded email communications that inspire action and deepen donor relationships.
Over 4,000 Organizations are
Raising More with Neon CRM
“Neon CRM’s workflows are really handy to automate all kinds of communications, like quick follow-ups and even last-minute reminders.”
Mark Mathews, NAMI Greater Mississippi Valley
“I love the campaign stats… It’s just amazing. The reporting gives us a lot of support for what we’re trying to do. It also helps us tremendously with our sponsors because it’s not just website views anymore. We’re really able to quantify our marketing outreach.”
Mary-Margaret Koch, Science Olympiad
“I have lots of lifetime experience with databases and CRMs, and Neon is by far one of the most user-friendly systems that I’ve had in my long career.”
Ginger Winters, Alzheimer’s San Diego
Pricing That Helps You Grow, and a Platform That Grows With You
With Neon CRM, you get unlimited records, and our revenue-based pricing means you only pay more as you raise more. As you grow, your CRM grows with you. Add modules for events, memberships, and volunteers to manage everything in one spot.
Turn Every Email Into an Opportunity
With Neon CRM’s integrated email tools, your team can work smarter—not harder. Automate outreach, engage your community, and grow your fundraising without adding to your workload.
